Google announces its August 2025 search engine update (Spam Update)
Google launches anti-spam update August 2025 targeting sites with automatic content and abusive external link techniques.
By: Carlos Tinca
August 27, 2025
Carlos Tinca
SEO Consultant and Analyst at PaxRank
SEO Consultant and founder of PaxRank. I’ve been familiar with SEO as a discipline since I was 15 years old, when I started practicing it with my first websites. I worked as a web designer, then in digital marketing, and later specialized in search engine optimization for tourism companies as well as businesses across many other industries.
Latest posts by Carlos Tinca
Google updates EEAT criteria in its Quality Raters Guidelines
Google updated its Quality Raters Guidelines with new instructions for evaluating websites that attempt to manipulate the authenticity of the site or its intentions.
By: Carlos Tinca
May 15, 2025
Google announced a new update in December, just days after the November update was completed
Just a week after the November update was concluded, Google announced the launch of a new update for its search engine in December.
By: Carlos Tinca
December 13, 2024
Google announced the November 2024 update of its search engine
On November 11, Google announced on its channels the launch of the November 2024 Search Update ("November 2024 Core Update" in English)
By: Carlos Tinca
November 11, 2024
5 new quality factors that Google expects from websites – How does it affect tourism?
On January 23, 2025, Google updated the “Search Quality Raters” PDF, adding 11 new pages with specifications on what they expect from a high-quality site. Discover the changes.
By: Carlos Tinca
October 10, 2024
Google now supports AVIF images, why is this relevant for tourism?
Google now supports AVIF, optimizes images on tourist sites improving load and web metrics. Learn how to implement it without losing traffic.
By: Carlos Tinca
October 10, 2024
Google Confirms August 2024 Search Engine Update
On August 15, 2024, Google officially announced the release of a new update to its search engine (August 2024).
By: Carlos Tinca
August 15, 2024